“Sustainability” is an increasingly used term. Yet, many do not know its true meaning. Therefore, it is essential to spread the exact culture of it and to define the right objectives.

This is the aim of the book: to make people understand and know not only the importance of the topic, but to understand sustainability in all its aspects, both environmental and social, as well as governance: it is, in fact, human activities that have the greatest impact on the world.

The book accompanies the reader on his sustainability journey through the 4 Cs: understand, build, realise and communicate. In the final part, some organisations and companies tell how they have improved their own degree of sustainability thanks to the right tools.